In what appears to be Nigeria’s most dramatic “return on investment” complaint yet, a man on Thursday stormed the All Progressives Congress (APC) national secretariat in Abuja with a message as blunt as it was unsettling: reward me or kill me. The protest, captured in a now-viral video, shows the visibly distressed man holding a placard and demanding recognition for what he described as his personal sacrifices during the party’s 2023 campaign. According to him, loyalty was not just emotional, it was financial, physical, and, ultimately, total. In a country where political support often comes with expectations, some spoken, many implied the man’s outcry reads like a tragic audit of misplaced trust. His claim that he sold his house to fund campaign efforts has not been independently verified, but the symbolism is hard to ignore: a citizen liquidating stability in exchange for promised political dividends. Observers at the scene watched as the protester oscillated between anger and ...
Jumoke George / Exploitation of Talents: How Government Can Regulate Exploitative Practices in Nigeria - Abioye Tosin Lawrence
_exploitation of talent across sectors, from entertainment to journalism, tech and more_
When veteran Nollywood actress Jumoke George opened up about years of underpayment and marginalization in the film industry, her words echoed the silent cries of countless Nigerian creatives. For every red carpet glamorizing Nollywood’s growth, there are dozens of actors, crew members, and creatives left behind underpaid, unrecognized, and sometimes abandoned in old age. The show goes on, but the pain persists behind the scenes.
This is not just a Nollywood problem; it is a symptom of a deeper national disease, the exploitation of talent across sectors. From entertainment to journalism, tech, and even healthcare, hard work is often met with humiliation, not honor. And while a few dazzle in extravagance, others are crushed under the weight of injustice.
It is time for the government to step in, not to control creativity, but to protect the creatives.
1. Enforce Minimum Wage Standards for Creative Work
Just as artisans and laborers are entitled to standard wages, there must be enforceable minimum payment laws across the creative and entertainment industries. This should be backed by contracts vetted through an independent regulatory agency to prevent talent from being robbed in plain sight.
2. Establish a Strong, Legalized Creative Workers’ Union
Creatives need more than associations that throw parties—they need unions that fight for pay equity, benefits, and job security. A government-backed guild, with the power to blacklist exploitative producers, is a necessary tool for justice.
3. Mandate Transparency and Audit Production Houses
Production companies receiving large sums should be audited periodically. A breakdown of production budgets and payment plans should be made public. If someone can spend millions on premiere events, then paying actors decently should not be an afterthought.
4. Tie Government Support to Ethical Standards
Producers who wish to benefit from government grants, access to public venues, or film villages must comply with labor fairness rules. Ethical treatment of cast and crew should be the gate pass to public resources.
5. Launch a Creative Veterans’ Support Fund
Actors like Jumoke George should not have to beg for recognition or support in their later years. Nigeria must establish a fund for industry veterans, those who laid the foundations of our cultural identity and deserve to live in dignity.
6. Introduce a Cultural Accountability Framework
We need a national values charter that rewards not just success, but how success is earned. Creatives and influencers who uplift the country with fair practices should receive awards, tax benefits, or national honors.
7. Enable Safe Whistleblowing Channels
A transparent mechanism must be put in place for creatives to report contract breaches, exploitation, or abuse, without fear of blacklisting. These reports should be investigated by an empowered film/creative commission.
Conclusion
The entertainment industry is a mirror of society. If we allow exploitation to flourish behind the camera, it will reflect in the stories we tell and the lives we ruin. As Nigeria seeks to rise as a global creative powerhouse, the dignity of its workers must come first.
No one should end their career in poverty after building our culture with their sweat and skill. Jumoke George’s story must not just go viral, it must spark a revolution of fairness.
Abioye Tosin Lawrence is the Publisher of OrionTimes Online Newspaper and the author of Voices from the Fire: My Journey Through a Hollow Empire.

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